Airtel has informed about the way they are fighting spammers
I wrote to you some time ago about cybercrime and how it is on the rise. From phishing attempts to fraudulent schemes, scammers target ordinary individuals like you and me. And even the most tech-savvy folks often fall for it. It is time we all found a way to protect ourselves.
Nearly all such cyber frauds and crimes begin with a simple phone call or SMS. That's why, we, at Airtel, have decided to help address this growing menace. We believe, that as your network provider, enabling reliable connectivity implies that you enjoy a superior network experience but also feel secure when you use your phone.
What are we doing?
For the last 6 months, we have used our Network Intelligence and Al to analyze call patterns to accurately identify spammers on the network. This list keeps growing and so this exercise will be a continuous effort. Once identified, we tag/mark everyone of these numbers so that you automatically receive a "Suspected Spam" alert, when getting a call from such numbers. At the same time, you will also get a "Suspected Spam" alert on SMSes with malicious links or fraudulent content in them. And in the background, we will continue to work at identifying verified scammers and permanently blocking them from our network. This solution is the first time in the world and we hope you will feel more confident and secure every time you receive that spam call or message.
What do you have to do?
You do not have to do anything. This is an in-built service on our network and using it will be an entirely seamless experience for you. No apps to download, no features to enable, no permissions to grant, and no extra charges to pay.
Our aim is to make these alerts a natural part of your mobile experience, so that each time you receive a call or SMS, you remain vigilant for the "Suspected Spam" indicator.
As always, I look forward to hearing your thoughts on what more we can do and how we can make your experience on our network even better.
In the meantime, stay safe. Stay vigilant.
Regards,
Gopal Vittal
CEO Airtel
