MakeMyTrip is a Nasdaq-listed online travel company and in an endeavour to tap the social media users; they have developed an app by the name of Tripalong and same has been designed exclusively for travelers.
One is able to integrate social networks and one can even map the travel itinerary to help connect with friends while travelling. TenTenTen Digital Products is the company behind development of this app.
Benefits of TripAlong
- Get notified if one is intersecting’ with members from their social network (one need to be a member of Tripalong.
- Catch up with friends who may be on the same flight, at the airport and even in the city they are visiting.
Though they have done a good job by creating a useful app, however they also need to get their act together as they are using opaque fare scheme to sell Kingfisher Airlines ticket which is equivalent to cheating clients as they do not know that they are buying Kingfisher tickets. Jet airways and Indigo has done well by withdrawing their inventory.
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